The better shopping experience

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Tap, grab and go!

Power to the shelf for a faster and more convenient shopping experience

In today’s digital economy, fast and convenient shopping is essential. Millions of products can be home-delivered at the click of a button and as a result, shoppers expect speed in the retail environment.

‘Albert Heijn to go,’ developed by Dutch retailer Albert Heijn have released an innovative way of shopping that skips the check-out. With a single tap using a card or app, shoppers can purchase items on-the-go without having to stand in a queue.

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The automated self-serve technology is powered by our PowerTrack™ plug-and-play system that brings power to the shelf. Using electronic pricing labels, the AH to go system allows shoppers to grab a quick lunch, beverage or snack without the use of cash. By tapping the price labels, the product amount is automatically deducted from the shopper’s bank account.

Thanks to a custom-designed coffee board, one of Albert Heijin's best-selling products, coffee is also available to go. Shoppers can easily tap their card against the board and quickly make a cup of their favourite coffee before leaving the store.

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The growing demand of on-the-go consumption is a significant opportunity for retailers to merchandise convenience products and adjust the store format to meet busy shoppers’ needs. Our shelf power and bespoke retail solutions allow stores to further enhance the shopping experience.

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Merchandising solutions installed at Albert Heijn